Job Description

Job Description

Job Description

*This position is located in Mt. Pleasant, SC. This is NOT a remote position.

This role offers a unique opportunity for an experienced Marketing Manager to contribute significantly to the growth and branding of a boutique-sized law firm with ambitious expansion goals. The ideal candidate will align with the firm’s values, possess a passion for legal marketing, and demonstrate leadership in driving marketing initiatives forward. If you're driven by challenges and interested in making a substantial impact in a dynamic legal environment, this position could be an excellent fit.

$70,000 - $80,000

• Develop and implement a comprehensive marketing plan aligned with the firm’s strategic goals.
• Monitor and optimize marketing channels for ROI, including SEO/Google Ads campaigns.
• Collaborate with firm leadership on high-level decisions regarding budget allocation and strategic direction.
• Work closely with attorneys on marketing strategies, business development, and practice growth plans.
• Enhance existing marketing efforts including blogs, vlogs, Google reviews, social media, newsletters, email blasts, and events planning.
• Lead in-house marketing campaigns to drive case growth and maintain brand visibility.

• Bachelor’s degree in marketing, management, communications, or similar.
• Professional services industry marketing experience is a plus.
• Passion for Marketing and a fervent desire to grow the law firm into a regional household known brand.
• Excellent people, written and verbal communication skills with a metrics-driven marketing mind.
• Thorough knowledge of SEO, Google ads, LSA’s, social media, PR/outreach, and best practices for building a brand with a growing footprint. Experience unifying multiple brands is a plus.
• Capability to manage quantitative marketing metrics, review and analyze data to inform investment and improve outcomes.
• Experience with Digital, Social, SEO, Blogs/Vlogs, Photography, and marketing tools/analytics for a local company.
• Proven experience executing (getting things done on time).
• Strong project management, multitasking, budget, and decision-making skills.
• Ability to quickly adapt to change and be a team player.

At our law firm, our core values are God first, family first, and everything else follows. We are committed to serving both our Lord and clients through dedicated advocacy for the injured. Our team is united by a shared vision to elevate our practice to one of the leading injury law firms in the United States. We take pride in tackling challenging cases, upholding the highest ethical standards, and creating an enjoyable work environment. If you share our passion and drive, you might be the perfect addition to our team.

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